AGENDA 2019

8.30 AM

WELCOME COFFEE


9.00 AM

OPENING REMARKS


9.10 AM

KEYNOTE SPEAKER : THE ROAD TO PRICING SUCCESS


9.30 AM

FIRST 90 DAYS IN A PRICING POSITION: FROM ACCELERATED LEARNING TO EARLY WINS


10.10 AM

LESSONS LEARNT: HOW TO MAKE SURE YOUR QUICK WINS DO NOT BECOME QUICK FAILURES? 

* Examples of quick win actions (succes/failures), traps to avoid, learnings

* Processes : how to pilot quick win actions, measure and track gains ?

* Which tools to drive quick wins ?


11.20 AM

BREAK


11.40 AM

5 PRICING MISTAKES ILLUSTRATED AND HOW TO AVOID THEM


12.10 PM

LUNCH


1.30 PM

PRICING IN A CONTEXT OF LOW MARGINS : HOW TO START A BEST-IN-CLASS PRICING INITIATIVE


2.10 PM

BREAKOUT GROUPS

1. What is your pricing power ?

2. How to setup actionable pricing metrics

3. Subscription pricing explained: how could it make sense for you ?


2.50 PM

FEEDBACKS FROM BREAKOUT GROUPS


3.10 PM

SPEEDNETWORKING 


4.10 PM

PRICE FIXING, PRICE DISCRIMINATION AND THE LIMITS OF DYNAMIC PRICING : THE LEGAL DOS AND DON'TS IN PRICING


4.40 PM

HOW TO MANAGE PRICE & PROMOTIONS WITH THE GROWING IMPORTANCE OF GOOD DEALS AND PRODUCT RECOMMENDATIONS


5.10 PM

BREAK


5.40 PM

PRICING GAME : HOW GOOD ARE YOU AT PRICING WINE ?


6.20 PM

COCKTAIL


7.30 PM

DINNER


8.30 AM

WELCOME COFFEE


9.00 AM

OPENING REMARKS


9.10 AM

UP TO 1 ADDITIONAL MARGIN PT IN 6 MONTHS : 5 QUICK WINS FROM PRODUCT MANUFACTURING & SERVICES


9.50 AM

SPEED-NETWORKING


10.50 AM

BREAK


11.10 AM

THE TOP MANAGEMENT'S PERSPECTIVE ON PRICING - PANEL WITH 3 SPEAKERS


11.50 AM

BEHAVIOURAL PRICING : HOW TO USE CUSTOMER PSYCHOLOGY TO PRICE BETTER


12.20 PM

LUNCH BREAK


1.30 PM

DEEP-DIVE IN 3 BREAKOUT GROUPS

1. Best practices from retail

2. Pricing analytics : how to pilot hundreds of millions of prices per week

3. Managing the transition towards multichannel pricing


2.30 PM

FEEDBACK FROM DEEPDIVE SESSIONS


2.50 PM

BREAK


3.20 PM

PRICING TRANSFORMATION : HOW TO PLANT QUICK WINS ALONG THE JOURNEY?


4.00 PM

CLOSING REMARKS


4.30 PM

END OF SEMINAR